Oakland USA Team Lillard Edition is a community based initiative representing potential and resiliency that is rooted in all youth in urban cities with a special focus on the City of Oakland. The men behind the brand teamed up with this remarkable athlete’s mom to inspire and create opportunities for the next generation. This limited edition brand will support youth and families in the city by setting aside 25% of generated revenue that will be made available to invest in the lives of those that strive to succeed and just need a little guidance and support to make it happen.